Yesterday morning I was apparently using “the classic version” of Mapquest. I entered an address, city and zip. When I went to Search, a banner ad on the right was triggered. It scrolled out to the left and covered up the “Search” button. Seriously? I could not get a map…at ahem”Mapquest”. That is like not [...]
By now you have heard of The Common Craft Show and their popular video Social Media in Plain English. The series of “Plain English” videos are short tutorials on new media, technology and software that explain complex subjects with simple amusing visuals and a straightforward tone.
I find the videos useful to pass along to clients, [...]
Not sure why I am on this brands in social media kick but here is a superlist of social media failures. Link
The “Advertisers Face Hurdles on Social Networking Sites” piece in the New York Times today drives home the point that brand ads are not working in social spaces. The P&G Facebook results that are discussed look pathetic. Link
Lately brands big and small are jumping on the Twitter train. A local car dealer, a regional bank, Domino’s pizza and a lake front property (seriously) requested to follow me recently. Do I want to connect or care about these companies? Positively not. They were promptly blocked but it got me thinking about the recent [...]